Four years, Undergraduate, Bachelor of Fine Arts
Objectives
This program focuses on teaching creative thinking, design methods and practical skills, aiming to cultivate application-oriented design talents with design-driven expertise who can meet the needs of the creative industries and digital economy development. These talents possess innovative and pioneering spirits, aesthetic abilities, creative practical abilities, and sustainable development capabilities. They are capable of engaging in applied design work such as brand and visual system design based on digital media and information system design in the context of artificial intelligence.
Core Courses
Poster Design, Brand and Visual Integrated Design, Book Design, Commercial Photography, Grid System Design, Information Interaction Prototype Design, Digital Marketing Design, Interface Design, and Integrated Information System Design.
Study Plan
